Website design for small businesses that need more calls, not just a pretty page

Fast, mobile-first websites built to rank and convert from day one.

AF USA designs and builds websites for small and local businesses. Every site is hand-coded as static pages for speed, written around the searches your customers actually make, and wired for lead tracking, so it can rank on Google, be cited by AI assistants like ChatGPT, and turn visits into calls, texts and form requests.

Most small business websites fail in one of three ways: they load slowly on a phone, they never mention the services and towns customers search for, or they make it hard to get in touch. Any one of those quietly sends customers to a competitor. We build to fix all three at once.

What you get

Conversion-first layout

Clear headline, service blocks, proof, service area and a contact path on every page — with Call, Text and Email options so people reach you the way they prefer.

Local SEO structure

One page per core service and per service area, clean URLs, titles and meta descriptions mapped to real search terms, plus sitemap and robots files ready for Google Search Console.

AI search readiness (GEO)

Structured data (schema.org), answer-first copy, an llms.txt file and crawler access for AI assistants, so engines like ChatGPT, Perplexity and Google AI Overviews can understand and cite your business.

Speed and security

Static pages served from a global edge network, HTTPS, modern security headers and no plugin sprawl to patch. Fast sites rank better and lose fewer visitors.

Lead tracking

Google Analytics 4, Google Tag Manager and Meta Pixel ready, with events that tell you whether a lead came by call, text or form.

Easy updates

Your content lives in simple files and is versioned in Git, so changes are traceable and the site can be restored to any earlier version.

A good fit for

  • Contractors, cleaners, salons, restaurants, clinics and other local service businesses
  • Businesses running on a Facebook page or an outdated site that never brings leads
  • Owners who want a site they can grow with SEO, ads and automation later

Where we work

We focus on three markets and serve small businesses anywhere in the U.S.

How it works

  1. Discovery call

    We learn your services, service area, best customers and competitors.

  2. Keyword and page plan

    We map each service and town to the searches people make, and decide which pages the site needs.

  3. Design and build

    You review a working version, not a static mockup, and we refine it together.

  4. Launch and indexing

    We connect your domain, submit the sitemap to Google and Bing, and set up tracking.

Website design: common questions

How long does it take to build a small business website?

Most small business sites are designed, reviewed and launched in days to a couple of weeks. Timing depends mostly on how fast content and feedback come in. Larger sites with many service or location pages take longer.

Will my new website rank on Google?

A well-built site gives Google everything it needs to rank you: fast pages, the right keywords, structured data and a clean sitemap. Rankings still depend on competition and on signals built over time, like reviews and links, which is why we pair websites with local SEO.

Do I own my website?

Yes. Your domain, your content and your code are yours. The site is stored in a Git repository you can access, and it can be moved to another host at any time.

Can you redesign my existing website?

Yes. We audit what you have, keep what is already ranking, redirect old URLs to the new ones so you do not lose search traffic, and rebuild the rest for speed and conversions.

Do you build websites in Portuguese too?

Yes. Alex is a native Portuguese speaker, so we can build bilingual English and Portuguese websites for businesses that serve both communities.

Get a free visibility audit

Tell us about your business. Within one business day you get a short, plain-English review of how you show up on Google, Google Maps and AI assistants — and the three changes that would bring you more leads first.

  • Google Search and Google Maps visibility check
  • How AI assistants describe your business today
  • Website speed and mobile experience
  • No cost and no obligation
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